Privacy

Supernova Pte Ltd. and its affiliates and subsidiaries (“Supernova”, “Supernova Group”, “we”, “us”, “our”) are committed to safeguarding your privacy rights and ensuring that your personal data is protected. This Privacy Policy explains our use of your personal data when you use our websites (the “Sites”) and/or interact with us through social media or adverts and content on third party websites.

The relevant Supernova entity that is responsible for your personal data will be the Supernova entity that you provided your personal data to; however as we may share your personal data within our group, other Supernova entities may also use your personal data in accordance with this Privacy Policy.

For further information about the Supernova entities who act as controllers of your personal data, please see the Controller List section below.

COLLECTION OF INFORMATION

We collect information from you via the Sites in several different ways including, for example, when you provide us with your information to register as a customer for our Sites, subscribe to our newsletter, receive information or mailings, buy a product or service from us, make a comment or enquiry or contact our Customer Services Team.

SITE VISITORS

when you visit one of our Sites, we collect various types of information, such as browser type, IP address, date and time of visit, average time spent on the Site, cookie ID, hyperlinks that you have clicked, and websites you visited before arriving at our Site. We also collect information such as, your name and email address when you contact our Customer Services Team.

GUEST CHECKOUT

when you place an order for goods via one of our Sites as a guest, we collect your name, contact details, order details, and tokenized payment details.

ACCOUNT HOLDERS

when you open an account with us and place an order for goods via one of our Sites as an account holder, we collect your name, contact details, passwords, transactional history, and tokenized payment details. You may also provide us with personal data in other ways, such as if you communicate with us through social media or participate in our promotions.

USE OF INFORMATION

Depending on how you interact with the Sites (i.e., depending on the services, products or functionalities you choose to use), we will process your personal data for the following purposes:

WHEN YOU VISIT OUR SITE

Purpose
– To provide support and to respond to your requests and enquiries
– To personalize your visit to our Sites and to assist you while you use the Sites.
– For fraud prevention and detection and to comply with applicable laws, regulations or codes of practice
– To contact you to tell you about products and services offered by us as well as other promotions and competitions, which we believe may interest you unless you advise us that you do not wish to receive marketing or market research communications from us

Legal Basis
– We have a legitimate interest to respond to your requests and enquiries for ongoing business administration
– To improve the Sites by helping us understand who uses the Sites
– We have a legitimate interest to properly manage and administer our relationship with you and to ensure that we are effective and efficient as we can be
– To comply with our legal or regulatory obligations

If you no longer wish to see tailored advertising, you can amend your cookie preferences (see section: COOKIES / TRACKING TECHNOLOGY / LOGFILES).

SMS MARKETING

If you are located in the USA and/or you are a customer of Supernova USA Inc.:

By entering your phone number in the checkout and initializing a purchase, subscribing via our subscription form or a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. Text marketing messages will not exceed 30 a month. You acknowledge that consent is not a condition for any purchase.

If you wish to unsubscribe from receiving text marketing messages and notifications, reply with STOP to any mobile message sent from us or use the unsubscribe link we provide you within any of our messages. You understand and agree that alternative methods of opting out, such as using alternative words or requests will not be accounted as a reasonable means of opting out. Message and data rates may apply.

For any questions, please text HELP to the number you receive the messages from. You can also contact us for more information. If you wish to opt-out, please follow the procedures above.

If you are located in the EEA or the UK and/or you are a customer of Supernova UK Pty Ltd, Supernova Brands Limited or Supernova Germany GmBH:

We are using a text messaging platform, which is subject to the following terms and conditions. By opting-in for our text marketing and notifications, you agree to these terms and conditions. By entering your phone number in the checkout and initializing a purchase, subscribing via our subscription form or a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. You acknowledge that consent is not a condition for any purchase.

Your phone number, name and purchase information will be shared with our SMS platform „SMSBump Inc”, a European Union company with an office in Sofia, Bulgaria, EU. This data will be used for sending you targeted marketing messages and notifications. Upon sending the text messages, your phone number will be passed to a text messages operator to fulfill their delivery.

If you wish to unsubscribe from receiving text marketing messages and notifications, reply with STOP to any mobile message sent from us or use the unsubscribe link we provide you within any of our messages. You understand and agree that alternative methods of opting out, such as using alternative words or requests will not be accounted as a reasonable means of opting out. Message and data rates may apply.

For any questions, please text HELP to the number you receive the messages from. You can also contact us for more information. If you wish to opt-out, please follow the procedures above.

COOKIES / TRACKING TECHNOLOGY / LOGFILES

Like many websites, the Site employs cookies and web beacons (also known as clear GIF technology or “action tags”) to speed up your navigation of the Site, recognize you and your access privileges, and track your Site usage.

Cookies are small pieces of information that are stored as text files by your Internet browser on your computer’s hard drive. Most Internet browsers are initially set to accept cookies. You can set your browser to refuse cookies from web sites or to remove cookies from your hard drive, but if you do, you will not be able to access or use portions of the Site. We have to use cookies to enable you to select products, place them in an online shopping cart, and to purchase those products. If you do this, we keep a record of your browsing activity and purchases. THE SITE’S COOKIES DO NOT AND CANNOT INFILTRATE A USER’S HARD DRIVE TO GATHER A USER’S CONFIDENTIAL INFORMATION. Our cookies are not “spyware.”

Web beacons assist in delivering cookies and help us determine whether a web page on the Site has been viewed and, if so, how many times. For example, any electronic image on the Site, such as an ad banner, can function as a web beacon.

We may use third-party advertising companies to help tailor site content to users or to serve ads on our behalf. These companies may employ cookies and web beacons to measure advertising effectiveness (such as the web pages visited or products purchased and in what amount). Any information that these third parties collect via cookies and web beacons is not linked to any personal data collected by us.

As an example, Facebook collects certain information via cookies and web beacons to determine which web pages are visited or what products are purchased. Please note that any information collected by Facebook via cookies and web beacons is not linked to any customer’s personal data collected by us.

SHARING OF INFORMATION

We may share your personal data within the Supernova Group to allow us to provide our goods and services to you and to market products sold by other Supernova Group entities, including to the entities on the Controller List.

We may use trusted third parties to provide us with services (e.g., technical support for the Sites, fulfilment of your order, payment processing, marketing, data analyses firms, web-hosting companies, and support services) who may have access to your personal data. All service providers are permitted to use data only for the purpose of performing services on our behalf.

We may share your personal data with competent authorities, courts and bodies in response to a court order, summons or subpoena, regulatory requests, or as permitted or required by law when we reasonably believe it is necessary or appropriate to investigate, prevent or take action against illegal activities, suspected fraud, or situations involving potential threats to the physical safety of any person.

We may also disclose your personal data to any third party that acquires, or is interested in acquiring, all or part of our assets or shares, or that succeeds us in carrying on all or part of our business.

INTERNATIONAL TRANSFER OF INFORMATION

If you are located in the EEA or the UK and/or you are a customer of Supernova UK Pty Ltd, Supernova Brands Limited or Supernova Germany GmbH, please note that some of the recipients above to which we transfer your personal data are located in countries outside of the UK or EEA including in Singapore and the U.S., and which are not considered by the United Kingdom or the European Commission to provide an adequate level of data protection.

Where we transfer your personal data to such recipients, we will enter into an EU-style data transfer agreement with the recipient or seek assurances from the recipient that they are EU-U.S. Privacy Shield certified or have Binding Corporate Rules in place.

More details on the transfer mechanisms can be obtained using the contact details at the end of this Privacy Policy.

COMMITMENT TO DATA SECURITY

To protect your personal data, we take reasonable precautions and follow the industry’s best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed. Your personally identifiable information is kept secure and encrypted during the type of transmission.

For payments we are using a certified payment gateway provider. All credit card details are encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). All payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. We therefore do not see or keep your credit card information.

While we use industry-standard precautions to safeguard your personal data, we cannot guarantee complete security. 100% complete security does not presently exist anywhere online or offline.